Aetrex Worldwide, one of the Top 100 privately held companies in New Jersey. Aetrex is a Tech company that is changing the way that the world fits shoes. They develop 3D scanning software for feet that feeds the data to develop our footwear and orthotic products. We are seeking a talented and detail-oriented Ecommerce Paid Media Manager to join our growing team. This role will play a key role in shaping the future of how consumers buy shoes online.
This position reports to the Director of Performance Marketing and will focus on managing daily marketing budgets, optimizing PPC campaigns, and ensuring the success of our digital advertising efforts. The ideal candidate is analytical, proactive, and has experience managing digital campaigns for a retail B2C brand.
RESPONSIBILITIES
· Budget Management: Oversee daily marketing budgets, update budget tracking sheets, and ensure accurate allocation of funds across campaigns.
· PPC Campaign Management: Plan, execute, and optimize PPC campaigns across platforms such as Google Ads, Google Shopping, Meta, Tiktok, Amazon and other digital advertising channels.
· Performance Analysis: Analyze campaign performance, identify trends, and provide actionable insights to improve ROI and achieve business goals.
· A/B Testing: Conduct A/B testing for ad creatives, landing pages, and promotions to optimize campaign performance.
· Reporting: Generate regular reports on campaign performance, budget utilization, and key metrics for stakeholders.
· Cross-Functional Collaboration: Work closely with the ecommerce and marketing teams to align campaigns with broader business objectives.
REQUIREMENTS
·3-4 years of experience managing digital marketing campaigns, preferably for a retail B2C brand.
·Proficiency in managing PPC campaigns on platforms like Google Ads and Google Shopping.
·Strong analytical skills with the ability to interpret data and make data-driven decisions.
·Experience with budget management and tracking tools.
·General understanding of ecommerce operations and customer acquisition strategies.
·Excellent organizational skills and attention to detail.
·Strong communication skills, both written and verbal.
·Proficiency in Microsoft Excel
COMPENSATION & BENEFITS
· Competitive salary
· Comprehensive benefits package including generous 20 PTO (Paid Time Off) Days, Early Friday Hours year round, Health Insurance, Dental/Vision plans, 401(k) with a company match, Long-term and Short-term Disability, FSA, Health Reimbursement Arrangement (HRA), on site gym and more.
· Dog friendly work environment
·Opportunity to grow and advance within a fast-growing company
...Join Our Team as a Behavior Technician at Behavioral Health Works! About Us: Behavioral Health Works is an expanding company... ...in need of support. Our Behavior Technicians and Registered Behavior Technicians (RBTs) teach communication skills, social skills, self-help...
...POSITION SUMMARY: At the Kansas City Area Development Council (KCADC), were more than a nonprofit were the sales and marketing engine for the two-state Kansas City region. Every day, we work to position KC as a premier destination for business and lifestyle, crafting...
...partnered with ACE Equipment Company as they look to hire a General Laborer for their new facility in the heart of Antigo. Build with... ...assembly or manufacturing experience Metal fabricating background Forklift operation experience Experience troubleshooting...
...Director of Network Services. Be available for overtime, nights, weekends, holidays, and work during inclement weather as needed.... ...Must attend training schools, which may involve travel and overnight stays. V. Physical Requirements Physically capable of...
...high-impact, easy-to-sell solutions that drive efficiency and results. With over 75 years in business, Vestis was formerly part of Aramark and officially spun off as its own brand in 2023. Since then, weve been experiencing rapid expansion and aggressive growth in...