Regional Marketing Manager is responsible for understanding the regional market landscape, including marketing trends and local competition to provide feedback/collaborate with other Marketing Managers for optimization of marketing strategies for each region.
Key Responsibilities:
· Plan and execute regional marketing strategies across multiple channels including digital, print, email, event and social media; driving retail foot traffic and direct to consumer leads.
· Use advertising data, marketing research and competitor analysis to find the right media mix and investment on a per market basis.
· Establish relationships with regional sales teams and provide timely sales enablement resources to support the business.
· Establish and actively manage baseline reports that monitor performance of marketing initiatives and campaigns in order to recommend actionable and strategic improvements.
· Daily, weekly, and monthly analysis of key performance metrics to identify opportunities for growth and efficiency across all marketing and digital channels.
· Analyze PPC and SEO metrics, including organic/paid traffic and keyword performance, to identify opportunities for growth.
· Assist with return on investment (ROI) analysis to support strategic planning, vendor performance, and budget planning.
· Contribute test ideas, execute test strategies, analyze test data and document test results.
· Ability to explain and present data and technical concepts in easy-to-understand ways with excellent written, oral and illustrative skills.
What We’re Looking For:
· Exceptional proficiency with Microsoft Excel is required.
· Excellent quantitative and analytical skills including a basic understanding of key marketing metrics such as CPM, CTR, CVR, and CPL.
· Understanding of paid search, email, social, and other forms of online advertising.
· Experience with website analysis using a variety of analytics tools including Google Analytics.
· High intellectual curiosity and ability to think creatively, and identify and resolve problems.
· High levels of integrity, autonomy, and self-motivation.
· Excellent organizational and time management skills.
· Highly motivated individual with 1-5 years of experience.
...Company Description Mortgage Land Capital is a wholesale based direct lender specializing in non-QM products. Originally established... ...transitioned to wholesale operations in 2024 to better serve our broker partners. Role Description Mortgage Land Capital is seeking...
...shaping secure, scalable, and modern technology solutions that empower clinicians, researchers, and patients alike. The Software Developer will design and build modern, secure applications that support clinical, research, and administrative operations. The role...
...Trust Officer Sussex County, NJ | Onsite | $78,000$82,000 Confidential search conducted by Highland Consulting Group Make an Impact in a Growing Trust Department Work in a collaborative, growing trust department where your voice will be heard and your contributions...
...Vylla Homes national footprint and full-service model provide a truly progressive approach to the real estate process, creating extraordinary experiences for both our customers and sales agents. As part of the Carrington and Vylla family of companies, we provide nearly...
...The TSUBAKI name is synonymous with excellence in quality, dependability and customer service. U.S. Tsubaki Automotive, LLC is an international tier-one supplier of high-speed chain drive systems to the automotive industry. Essential Duties and Responsibilities: The...