About Canopy
Canopy is dedicated to building a safer, more supportive future for healthcare professionals. Our core mission is to help hospitals ensure that healthcare workers feel safe, appreciated, and empowered every day to deliver the highest quality of care. We achieve this through innovative technology, specifically our comprehensive wearable safety (duress) system and Real-Time Location System (RTLS) portfolio. Delivered as a bundled, end-to-end service (hardware, software, support, and management), our solutions provide critical support to enterprise healthcare systems across the United States. Join a collaborative team focused on making a tangible impact on the well-being of those who care for us all.
About the Role
Canopy is seeking a results-driven and experienced demand generation leader to join our growing Growth team, reporting directly to the VP of Growth. This is a fully remote position, open to candidates based in the US. We are open to hiring at either the Senior Demand Generation Manager or Director, Demand Generation level, commensurate with the candidate's experience and strategic capabilities.
In this critical role, you will own the strategy, execution, and optimization of multi-channel demand generation programs designed to build a robust sales pipeline within the US healthcare market. You'll blend strategic planning with hands-on operational management and creative content development, playing a vital role in driving Canopy's growth and furthering our mission.
What You'll Do
What You'll Need (Qualifications)
Bonus Points (Nice-to-Haves)
Our Tech Stack
Measuring Success
Your impact will be measured by your contribution to key performance indicators (KPIs) including, but not limited to: Marketing Qualified Leads (MQLs), Sales Qualified Leads (SQLs), pipeline generated and influenced ($ amount and number of opportunities), lead-to-opportunity conversion rates, and channel-specific performance metrics.
Why Join Canopy?
If you are a strategic, results-oriented demand generation professional passionate about making a difference in healthcare, we encourage you to apply!
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