Job Description

Title – Sr. Product Manager, Marketing (Adobe)

Duration – 6-month contract to hire

Location – Atlanta, GA (4-days onsite)

Our client is seeking a Marketing technology expert with deep understanding of the Martech ecosystem and ability to solution with diverse architecture across point solutions, software suites and internally built systems. As a Sr. Product Manager you will be supporting the Adobe AEM ecosystem for the Marketing org (not for Online).

Key Responsibilities:

• Seeks to empathize with and understand the end user deeply and use that knowledge to determine the fastest path to deliver value
• Translates business goals and end user needs into product strategy; communicates direction and product priorities to the development team, other matrixed teams, and third-party partners
• Identifies goals, metrics and analytics to determine product value; continually makes recommendations and refinements to the product backlog based on learnings
• Manages and grooms the product backlog; makes future decisions based on the value that will be delivered
• Partners with Finance to understand financial needs and assist in the creation of business plans for new opportunities
• Monitors research as well as the competitive landscape to recommend the best solutions and ensure that products remain or become best in class
• Ensures that product directions balance both the user needs and business goals of driving sales, improving efficiency and enhancing customer satisfaction
• Formulates, tests and refines assumptions and hypotheses through user research and testing
• Documents, reviews and ensures that all quality and change control standards are met
• Creates, prioritizes and accepts user stories; incorporate them into release planning
• Makes product decisions that drive value on a daily basis
• Identifies and considers pros, cons, issues, obstacles, dependencies and value associated with features and enhancements
• Participates in standups, iteration planning sessions, product demo, and retrospectives
• Condenses complex technical concepts into non-technical language for stakeholders
• Fosters collaboration with team members (Engineering, UX, etc.) to drive value and identify and resolve impediments
• Acts as a proponent of modern software development practices
• Advocates for the end user and stakeholder by becoming associated with the product, empathizing with and understanding user needs
• Works with the product team to continuously assess progress, disseminate lessons learned, and understand next steps
• Manages cross functional team and stakeholder expectations to execute on product strategy and provides education to requestors to determine prioritization based on tangible benefits and/or user experience
• Guides more junior team members in strategy, alignment, analysis and execution tasks
• Participates in and contributes to learning activities around modern software design and development core practices (communities of practice)
• Participates in talent acquisition, development and retention activities in support of team

Preferred Qualifications:

• 5+ years of relevant work experience
• Familiarity with Marketing Channels including email and paid social, display advertising
• Experience with Marketing Technology stack including MRM / Workflow Management, Content Management, Digital Asset Management, DCO, Email Service Providers, etc.
• Experience with Adobe AEM Sites, Assets
• Experience with Jira / Confluence
• Experience working as a Product Manager in a modern software development-based enterprise environment
• Experience with modern software development product management practices and agile methodologies, specifically the extreme programming (XP) principles of paired programming, test driven development, and continuous deployment
• Proficiency in working in a fast paced, fluid environment where priorities shift on a regular basis
• Proficiency in communicating with and influencing functional and technical team members at all levels in the organization
• Proficiency in working as part of a collaborative, cross-functional, modern software design and development team
• Proficiency in creating, prioritizing and accepting user stories
• Proficiency in conducting user research and testing to understand needs
• Proficiency in identifying goals, metrics and analytics to measure product value
• Proficiency in conducting competitive research and analysis
• Experience guiding more junior team members through Product Management fundamentals in a professional setting

Brooksource provides equal employment opportunities (EEO) to all employees and applicants for employment without regard to race, color, religion, national origin, age, sex, citizenship, disability, genetic information, gender, sexual orientation, gender identity, marital status, amnesty or status as a covered veteran in accordance with applicable federal, state, and local laws.

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