Senior Copywriter job at Insight Global Charlotte, NC, US

Job Description

Insight Global is looking for a Sr. Copywriter for one of our manufacturing companies. Some of the day to day duties/skills are listed below.

Proposes messaging strategies for major and minor campaigns (ex: creative briefs, marketing channels, etc.)
Strong understanding of content strategy and best practices
Writes copy for brand pages, email campaigns, product pages, and assorted marketing collateral
Actively shapes tone and direction of project kickoffs, campaigns, marketing collateral, and more
Edits and proofreads other marketing or company collateral
Solicits general or broad project feedback from key stakeholders and senior management
Consistently meets and exceeds well-defined project goals
Multi-tasks on a variety of large or extra-large projects
Project errors or missed deadlines result in impact to launch date and/or goals
Mentors and trains new copywriters and copy team on role function and execution
Delivers clear, relevant campaign content on-time
Occasionally presents key strategies and campaign efforts to stakeholders or senior management
Trains new copywriters on role function and execution\Actively partners with rest of creative team to ensure smooth workflows and productive time management

Desired Skills and Experience:

- 3 to 5 years of experience creating marketing content

- Bachelor’s degree in English, Communication, Marketing or a related field

- Microsoft Office Skills

- Strong communication skills

Plusses:

- Braze or similar email deployment software (Pardot, Marketing Cloud, etc.)

- Wrike or similar project management program (monday.com, Confluence, Jira, etc.)

- Adobe Creative Suite

- Social Media Skills

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