Job Description

JOB DESCRIPTION

Business Analyst - Audience Management, Auto Finance

RESPONSIBILITIES

• Collaborate with business partners to gather requirements and document technical specifications.
• Interpret marketing strategy and translate it into data and code.
• Have or develop a working knowledge of marketing campaign data and procedures.
• Pull data from internal and external data sources via SQL and SAS. Develop, debug, and execute SAS/SQL code to define populations for campaigns.
• Assess and maintain data and process integrity.
• Understand nuances in the process and data while effectively relaying those to partners in a consultative manner to optimize marketing programs.
• Complete projects from start to finish without supervision.

QUALIFICATIONS

• Bachelor’s or Master’s degree in Quantitative field preferred: Computing and Information Theory, Business (Quantitative focus), Statistics , Applied Mathematics , Econometrics , Biostatistics , or Operations Research .
• 5+ years of experience with SQL on various platforms such as Teradata, DB2, Oracle, or SQL Server.
• Strong logic and problem-solving skills, exceptional data skills, ability to learn the business, innovate by designing new processes, and understand business strategy to effectively consult on the design and execution of Marketing programs.
• Results-oriented with proactive approach to eliminating problems.
• Ability to articulate root causes and comfortable escalating concerns when necessary.
• Proactively raises concerns when timelines are in jeopardy of not being met.
• Excellent time management and ability to prioritize with strong organizational skills and attention to detail; quality oriented.

NICE TO HAVE

• Experience in Campaign Marketing and knowledge of targeted marketing campaigns
• SAS Base Certification and/or additional certification levels
• Financial Service industry experience desired, but open to evaluating candidates from any industry with a Database or Analytics background.

Dexian is an Equal Opportunity Employer that recruits and hires qualified candidates without regard to race, religion, sex, sexual orientation, gender identity, age, national origin, ancestry, citizenship, disability, or veteran status.

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